Bachelor Of Business(International Business)(Honours)

BRIEF OVERVIEW

THIS PROGRAM IS DESIGNED FOR STUDENTS WHO WISH TO SPECIALISE IN COURSES THAT LEAD TO A CAREER IN INTERNATIONAL BUSINESS MANAGEMENT. THE PROGRAM PROVIDES A BROAD FOUNDATION IN BUSINESS IN ADDITION TO SPECIALISED STUDIES IN INTERNATIONAL MANAGEMENT AND INTERNATIONAL MARKETING.

On completion of the program, graduates will have learnt interpersonal, negotiation and leadership skills. Graduates will also have learnt how to generate global and local creative strategies, as well as the skills to effectively implement them.




What is International Business?


International Business is the study of business and management across international borders. It encompasses aspects such as globalisation and the impacts of the global environment on organisations, trade and trade policy, foreign direct investment, strategies of international firms, strategic alliances and exporting, and international management, including cross-cultural and international human resource management.




Why Study International Business?


It has become essential for business managers, policy makers and researchers involved in the global environment to understand international business. In the 21st century, goods, services and knowledge flow across country borders much more easily than in the past. For business, the implications of these flows and the increased mobility of human resources are profound.


On the one hand, global competition has become more intense, while on the other, opportunities for cooperation across borders have never been greater. Long-term survival of businesses, and indeed entire economies, depend on how well these forces are understood and leveraged. Students of international business will be considerably advantaged in these respects when they embark on their careers.




Working in International Business


A huge range of opportunities exist for applying knowledge and skills in international business. Additional capabilities in the areas of marketing and/or management are valuable complements to an international business degree in the workplace. An interest in policy alongside International Business will be useful for careers in government, particularly in the areas of trade and investment, and export development. International Business is an exciting field, requiring an ongoing interest in world events, and an ability and motivation to keep up-to-date on global economic and political changes.